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Building a Brand Kit from an Old Logo

In Design, Marketing, Visual by LauraLeave a Comment

Many business owners come to us thinking they’re ready to start from scratch. They want brand new logos, a fresh look and feel, new website and branding materials. Rarely, though, do you have to start from ground zero to create a beautiful new brand. For proof of this, you have to look at our most recent update for Kirk Brothers …

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How to Do a Fast Design Refresh in InDesign CC

In Design, Visual by LauraLeave a Comment

Whether your branding has changed or your simply tired of looking at the same brochure over and over again, a design refresh can offer a simple solution to giving your sales materials a fresh new look. The term “design refresh” gets a bad rap — along with “redesign,” “retool,” “tweak” and so on. Many designers will roll their eyes at the …

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See My Design Work Behind the Scenes

In Design, Visual by LauraLeave a Comment

With an absolutely ridiculous grin, I’m thrilled to announce that you’ll soon get to peek at my design work behind the scenes. Over the years, thousands of projects have creeped across my desk. What you typically see is the end result. While it’s arguably the most beautiful state of the project, I genuinely love the journey of getting there. So, I’ve set out …

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Portfolio Peek: Chicago Market Sales Brochure

In Design, Visual by LauraLeave a Comment

Bringing back a peek a this blast from the past, today! A few years ago, I worked with my former team to build out some sales materials for the MMPI Chicago Market. This sales brochure had to showcase advertising opportunities at Market while also blending with the event’s already-established branding. The brochure took advantage of shades of the brand’s plum …

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3 Image Types for Web + Why It Matters

In Design, Visual by LauraLeave a Comment

Believe it or not, how you save your images and what file types you choose can make a huge impact in how they perform online. Designers, photographers and more use different image types for web — including display ads — and there’s a strategy behind all of the madness. Here’s the logic: JPG JPG or JPEG is our go-to file …

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12 Quotes to Motivate Your Next Creative Project

In Design, Visual by LauraLeave a Comment

We could all use a little motivation and inspiration now and then. Take a peek at these awesome quotes to motivate you thorough your next marketing or creative project! Feeling inspired? What can you do to share that fervor? Hold an impromptu brainstorming sesh with a friend. Share a book you’ve recently read. Repost a quote that keeps you rolling …

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Ordering High Quality Business Cards

In Design, Visual by LauraLeave a Comment

While we tend to focus on all things digital at MARKETMOX, it can’t be denied that some very important marketing happens on paper. Your business card, for example, can quickly become the face of your business. For many, it will become the first interaction they have with you and your brand. Naturally, that means your business card should reflect the …

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How to Build Trust Through Design

In Design, Visual by LauraLeave a Comment

We’ve all seen the pin: “it takes months to earn a customer and only seconds to lose one.” The idea is generally true, but in the digital world, you don’t always have months to work with while trying to build relationships. Earning a customer often hinges on one very quick encounter in which your audience makes a split-second decision about …

Just Launched: USDB Sales Store Website

In Design, UX, Visual by LauraLeave a Comment

Note: While the USDB Sales Store website and the items for sale are truly awesome, the US government has placed restrictions on the audiences that are authorized to shop from this store. While this post is not intended to encourage you to shop, if you choose to do so, please review the terms for authorized customers before attempting to place …

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Behind the Brand Board at MARKETMOX

In Design, Visual by LauraLeave a Comment

Building a brand goes well beyond simply picking a logo. Latest trends have put the brand board front and center for leading your brand inspiration. When it came time to start shoving MARKETMOX in the right direction, we jumped on the bandwagon to create a brand board of our own that has truly helped to guide our visual. First, let’s recap …